BeeGroup Consulting

Strategic Branding

Brand it’s the entire experience your prospects and customers have with your company, product or service.
  • Your brand strategy defines what you stand for, a promise you make, and the personality you convey. And while it includes your logo, color palette and slogan, those are only creative elements that convey your brand. Instead, your brand lives in every day-to-day interaction you have with your market:

    • Branding optmising Systems:


    • Corporate identity/brand standards
    • HR policies/on-boarding process
    • Sales processes/touch points
    • Internal systems
    • Customer service systems

    Brand Development

    • Corporate Identity - logos and other brand elements
    • Collateral-brochures, print materials, trade show displays, etc.
    • Advertising - Online & Offline
    • Brand Sponsorships/civic-involvement/memberships
    • News/PR
    • Content Brand Marketing
    • Testimonials
    S.P.I.E APPLICATION For Strategical Branding Strategies
    Branding

    Strategic Research & Brand Auditing

    To know the Factuals of any BRAND we try to identity below key questions
  • Your brand strategy defines what you stand for, a promise you make, and the personality you convey. And while it includes your logo, color palette and slogan, those are only creative elements that convey your brand. Instead, your brand lives in every day-to-day interaction you have with your market:

    • Brand Check Points:


    • Does the BRAND connects with your customer on an EMOTIONAL LEVEL?
    • Does your Brand Deliver VALUE EXPECTED by Customers?
    • Are your key Customers & key Stakeholders( internal ) are AWARE about your Brand?
    • Are your key Customers & key Stakeholders( internal ) are AWARE about your Brand?
    • Does your brand give customers Reason to BELIVE in YOU?

    Attributes that are improtant in making a BRAND:)

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  • Does your company have a formal brand platform with shared values, ethics and collective buy-in?
  • How important is your brand persona to employee(internal customer)?
  • What value does management place on organizational branding and employee engagement?
  • How well do your employees reinforce and deliver on brand promises and claims
  • How are you encouraging, rewarding, measuring and amplifying customer participation for your Brand
  • To what degree is your brand personality reflected in your people and workplace?
  • In what ways are you engaging, motivating and recognizing employees to underscore brand qualities?
  • Which business events, milestones or commitments require active employee participation and partner support?
  • How does your organization use social media, and how are employees and partners contributing to this?
    • S.P.I.E APPLICATION For Strategical Research
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    BEEGROUP INTERNAL AUDIT SERVICES
    • Positioning
    • Brand Values
    • Unique Selling Proposition (USP), brand promise, or brand essence
    • Voice
    • Culture
    • Product / Service positioning
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    External Audit Service
    • Corporate Identity - logos and other brand elements
    • Collateral-brochures, print materials, trade show displays, etc.
    • Advertising
    • Website
    • SEO
    • Social Media
    • Sponsorships/civic-involvement/memberships
    • News/PR
    • Content Marketing and other assets - blogs, white papers, case studies, articles, books, etc.
    • Testimonials
    • Videos

    After AUdit ANalysis:

    • Corporate identity/brand standards
    • HR policies/on-boarding process
    • Sales processes/touch points
    • Internal systems
    • Customer service systems

    Strategic Brand Review

    Review of Implementation: ROI ( Return on Investment ) : In today’s hyper-transparent, real-time, social world, a brand is really above all prospective asset – it’s both the performance and essence of the brand, as well as the stories being told by your prospects and customers.
  • A successful product need right directive, not only the higher Monetary to promote. Unless the benefit of such a service can be communicated clearly to the target market.

    • Why its needed: How important it is ?


    • To enhance your brand value insight of Consumers Choices is the dedicated work of art.
    • We @ BeeGroup provide a relevant, build to make strategies and analytical description towards the needs of,
    • <<<<<<<<< https://www.linkedin.com/feed/update/urn:li:activity:6260367206593454080 >>>>>>>>

    Attributes that are important: Where needed & What needed ?

    • Market Penetration : Breaking all the barriers to Ease out the Returns & Customer Loyalty
    • Brand awareness: To the right customer at the right valued TIME Period
    • Optimizing PR : Whom are to be reached, who is observing & WHo is following the Brand & its Promises
    • Customer Acquisition : To be a Brand LEADER
    Strategical Innovative Initiation from BeeGroup Strategic Consulting - First TIME in the WORLD
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    Every project begins with friendly, relaxed but in-depth client discussions, a firm brief of requirements, budgeting options and a review and analysis of industry competitors, relevant projects and references locally, nationally or across the globe.
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    Brand Holistic Integration Strategy : SPIE Methodology

    Brand Integration: Endorsing brands in the right( Integrating with the right channel & People) way can build strong alignment to an audience, it can also be a risk if not given the right care and consideration.
  • Brand Integration allows a brand to reach out to the consumers by integrating the brand within the entertainment media content which is consumed by the users as entertainment. The brand is interwoven within the script, showcasing products, functions and unique features.

    • What & How we DO ?


    • Communicate >> Attributes >>> Entertainment partnerships.
    • Brand Integration allows you to reach consumers by integrating products or messages within the entertainment content already being consumed.
    • Internal or External Customers, your product or services has to be associated at the various stages.

    Attributes that are important: Where we incorporate ?

    • Movie Integration - In Movie/FILM Branding
    • Show Integration - TV & Radio
    • Events Integration - Music shows, Comedy Shows, Conference & workshops
    • Contest Integration - Game Shows, Promotions, Etc
    Tactical Part : Defined Initiation for a Integrated Marketing Communications - Brand Reputation.
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    Every project begins with friendly, relaxed but in-depth client discussions, a firm brief of requirements, budgeting options and a review and analysis of industry competitors, relevant projects and references locally, nationally or across the globe.

    The ROI on Branding is measured in terms of Brand Performance, Brand visibility more IMPORTANTLY SALE of Brand(Product or Services)How we do it with EASE ? Feel free to contact further onto the same with below details. Please connect us: Mobile NO: 9900885335 Mail Us: beegroupindia@gmail.com

    Personal Branding

    Services for : Entrepreneurs, Employers, Employees, Politicians, Celebrity & Most Importantly COMMON MAN.
  • Personal Branding is the means by which people remember you. It's more than a trademark or Signature; it is how you present yourself on-line and off-line to potential clients and customers. Your personal brand builds your business, but it still centers around you as an individual.

    • The power of a brand is much stronger than most realize. A strong brand empowers and inspires employees. It’s the foundation on which a strong organization can be built.


    <<<<<<<<< https://www.linkedin.com/feed/update/urn:li:activity:6260367206593454080 >>>>>>>>

    Why BeeGroup Brand Makers

    Personal branding is the key to helping you increase your reputation, credibility and profile.
    Read more at:https://www.linkedin.com/pulse/you-brand-santhosh-gk-phd-branding-strategy/
    • 1.) Understanding Your Personal Brand
    • 2.) Creating a Personalized Marketing Strategy
    • 3.) Communicating Your Online Identity
    S.P.I.E APPLICATION for Personal Branding: TO Live & LIVE THE BRAND LIFE

    Why Personal Branding Needed ?

    • PERMISSION TO BEING YOURSELF
    • GAINS IN CONFIDENCE & CREDIBILITY
    • CONNECTION TO YOUR TARGET AUDIENCE
    • DISTINGUISHING YOURSELF FROM THE COMPETITION
    • FOCUSING YOUR ENERGY


    Our WORKING STYLE

    • Uncovering your personal brand allowing you to establish a reputation and an identity while building trust and synergy.
    • Developing a personal brand enabling people to see, remember and repeat your messages and stories.
    • Developing strategies to ensure consistency of message which cuts through the noise so you have a strong and memorable brand.
    • Offering a strategic approach: plan your future, who you want to influence, what your platform is, what you want to be known for.
    • Promote your personal brand by using our communications expertise to create quality thought leadership content across PR and social media.


    The ROI on Branding is measured in terms of Brand Performance, Brand visibility more IMPORTANTLY SALE of Brand(Product or Services)How we do it with EASE ? Feel free to contact further onto the same with below details. Please connect us: Mobile NO: 9900885335 Mail Us: beegroupindia@gmail.com

    4 + 3 P's of Brand Marketing

    Brand Marketing TOOLS
  • Great things are done by a series of small things. Dynamically procrastinate ideas that infuses for Customers requirements.

    • Logo Designing:


    • Everything starts wiht a LOGO. Thus We Create a Unique and Asthetic Designs that resembles Brands Personality

    Social Posts: Virtual N Real WOrld:


    • Research proves that images and videos get more engagement on social media than text-based posts

    Weekly Planner: Both Brand Inputs and Outputs


    • The Weekly Planner lets you manage multi-channel campaigns and make changes on the go

    Brand Analysis: Internal & External


    • See how brand is performing with the assets we offer, and how you can further enhance it and take full advantage of your brand’s potential.
    S.P.I.E APPLICATION For Strategical Branding Strategies
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    Digital Enhacement:


    • To succeed in social media marketing, you need a consistent stream of quality content and posts. Starting from SMM to COntent REachability to SEO to Message amplification

    Presentation: Looks do Matter


    • PowerPoint or Keynote slides, designed with your primary brand color and logo, which can be edited to perfection.
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